Following the launch of our refreshed brand identity in October last year, we are pleased to have launched our refreshed website. The refresh of our website is a step towards effectively bridging the physical and digital disconnect which we’ve identified within our business.

Our objective is to better reflect the experience of interacting with Snell face-to-face across our digital platforms, including our website and LinkedIn.

Our refreshed brand identity and website complements our focus on the following areas:

Expertise – To fulfil our role as the trusted expert advisor, we will continue to share insights and connect our customers with our in-house team. As businesses look to reduce costs and manage inflationary pressures, we are equipped to partner with our customers to complete strategic projects focused on supply chain management, vendor consolidation and risk mitigation. With our expertise, we can handle these complex and time-consuming projects on your behalf.

Sustainability – In the world of Environmental, Social and Governance (ESG) obligations, businesses need expert guidance to ensure they are meeting these ever-changing expectations. We will continue to partner with our customers to support the achievement of their sustainability objectives.

Business Insights - In every conversation or review, we will continue to identify insights which offer a source of competitive advantage. We also look forward to sharing select insights to LinkedIn so follow us for updates.

Human - As our independent market research reinforces each year, the people of Snell are the trusted advisors our customers choose to partner with. So, we will bring our people to the forefront by telling their stories and continuing to share their expertise. 

Shaun Williams, Snell’s Chief Executive, says:

“We need a brand identity and web presence which bridges the physical and digital disconnect which has existed within our business. Our yearly market research results show that our customers love partnering with us. So, we have decided to better convey the realities of doing business with us through our communications, website and physical presence by modernising our brand”.

For the latest insights, follow us on LinkedIn.